Happy New Year from Pink Payroll!

The New Year is a great time to work on some new business goals. Whether your goal is to increase sales, work less, or just maintain status quo, now is your time to set yourself those benchmarks. But while new goals are great, far too many of us never reach our New Year’s business benchmarks. Here’s what you can do to maximize your goal’s potential:

We have been interviewing our clients to learn more about their industries and how they became successful. See what small business owners have to say about Pink Payroll and listen as they give key advice about their industry!

Our client Christian Tibbetts owns Superior Siding, a contracting business based in San Diego, CA. Here he shares some of his experiences in the construction industry, and how Pink Payroll has helped him with his business.

If you're a contractor like Christian, Pink Payroll is happy to handle your payroll needs.

Call Superior Siding at (760) 277-8980 for your next siding job!

We have been interviewing our clients to learn more about their industries and how they became successful. See what small business owners have to say about Pink Payroll and listen as they give key advice about their industry!

Meet Andy Haenfler, owner of Cafe on Park. Cafe on Park is a cafe located in the North Park/ Hillcrest area of San Diego. Listen to what Andy has to say about Pink Payroll, and his other experiences as a small business owner.

Visit their website at www.cafeonpark.com. Also, follow our blog for more small business payroll information!

In the beginning, business seemed so simple. It was just you and your best friend selling lemonade. But as your business grew, so did your obligations. One of these obligations was payroll, and if you're like many business owners, you decided to outsource it. 

Payroll is a complicated matter for the average business owner: With so many state laws, federal laws and deadlines, it’s easy to see why payroll is a task best left to the professionals. But with so many payroll services out there, it can be hard to choose just one. Picking the wrong payroll company will cause you nightmares down the road, while picking the right one will make payroll a stress free part of your business. There are many important factors to consider when choosing your payroll service. So whether you are outsourcing payroll for the first time, or are looking to change your existing payroll service, here are 6 important factors to consider.

Owning a coffee shop is one of the most rewarding careers if you have the passion for it. Cafes give owners a chance to create their own atmosphere while pursuing something they care about - but this job is not right for everyone. A coffee shop is like a restaurant on a smaller scale, and require similar management skills.

Become an Expert

You can’t expect to go into the coffee industry without some solid knowledge, just like you wouldn’t open a clothing store without having a clue about fashion trends. Learn about coffee and where it comes from, along with all the types of coffee and related items. You and your employees are expected to be experts in this field of knowledge, just in case a customer gets curious.

You’ll also want firsthand experience with a coffee shop’s daily workings. The best thing you can possibly do for yourself is to spend some time working at a coffee shop. This way you can experience the atmosphere and requirements of running a coffee shop from the bottom up. You can then decide if owning a coffee shop is right for you.

Make a Business Plan

Drawing up a business plan is absolutely necessary for any business, and a cafe is no exception. Include things like the general goals of your business, scope of your menu, estimated start-up finances, and what makes you unique. Always keep your plan in mind; it will help you organize your thoughts and stay on track. You will probably need to show this to whoever will be financing your business.

Know the Field

Opening a coffee shop next-door to two popular chain cafes is probably not going to be your best bet, so thoroughly research the current market. If you can, speak with other coffee shop owners or customers you may know to learn more. What qualities will make you stand out from your competitors? Where will you be located? What will your hours of operation be? These factors all affect each other, so make sure you are as prepared as possible.

Obtain Financing

Once you have done the proper research, you can begin financing your business. In your business plan, you probably indicated how you will get the money - business loans, partners, out-of-pocket etc. If someone will be helping you finance, bring your completed business plan to them so they can have something to look at.

Keep it Simple

When you are starting out, it’s a good idea to keep your menu simple. Sometimes new cafe owners try to cater to too many people by including every possible item they can think of. This can be overwhelming and turn new customers off. Some items will barely sell, but removing them will be out of the question if they have already become personal favorites.

I recommend starting out with staple items that everyone is used to. As you establish yourself in your area, you can expand your menu by offering more flavors or drink categories.

As you can tell, owning a cafe requires dedication and a willingness to take chances. But if you’re well prepared, your coffee shop can become the talk of the town in no time!

Pink Payroll is a California-based payroll company. We aim to provide affordable, easy payroll to our clients throughout the 50 states. If you would like to learn more, visit our services page or request a free payroll quote.

Customer satisfaction is the key to a successful business. Not long ago, customer satisfaction spread mainly through word of mouth and referrals. But today, sites like Yelp allow customers to openly review businesses for everyone to see - and they do. When choosing a service, most consumers spend a good amount of time online researching brands and companies to make their choice.

Today’s business owners are more accountable than ever to keep customers satisfied and resolve complaints. I mean, what’s going to make somebody pick your business if your competitor Joe Schmoe across the street has hundreds of great online reviews? That’s why it’s important to establish a strong online reputation. But how do you do this without being pushy or dishonest?

Here are five tips to get you started: